We have experience developing original IP as well as working with licensed and/or franchise IP, from Titan Quest to the Ghost Recon and Rainbow Six series. Having worked on just about every platform (handhelds, consoles, PC’s, mobile) and at just about every scale (casual games to MMO’s), we can help identify problems and provide concrete solutions.
Objective Analysis
- SWOT evaluations
- Competitive differentiation
- Triage and prioritizing issues
IP Development
- Back story, world design, faction design
- Conflict arcs, campaign pacing, serializing content
- Franchise planning, creating transmedia opportunities
Concept Development
- Matching gameplay to thematics and vice-versa
- Pitch preparation/vetting
Systems Design
- Reinforcing core loops, player agency
- Layering for extended engagement
- Monetization systems
Content Design
- Pacing analysis
- Continuity checking
- Event infrastructure and deployment
Best Practices
- Establishing documentation to execution pipelines
- Toolchain analysis and design
- Integrating collaborative design approaches
- Usability and playability testing
Analytics
- Designing readable data pipelines
- Retention and monetization optimization