{"id":30,"date":"2014-01-14T15:43:10","date_gmt":"2014-01-14T19:43:10","guid":{"rendered":"http:\/\/betterrealities.com\/?p=30"},"modified":"2014-01-14T19:20:22","modified_gmt":"2014-01-14T23:20:22","slug":"growth-attracts-capital","status":"publish","type":"post","link":"http:\/\/betterrealities.com\/?p=30","title":{"rendered":"Growth Attracts Capital"},"content":{"rendered":"<p>Here&#8217;s another interesting snapshot on why so much attention is moving into mobile (smartphone + tablet): <a title=\"Mobile Is Eating the World\" href=\"http:\/\/ben-evans.com\/benedictevans\/2013\/11\/5\/mobile-is-eating-the-world-autumn-2013-edition?utm_content=buffer321db&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\" target=\"_blank\">Mobile Is Eating the World<\/a>\u00a0(thanks to Paul Stephanouk for the link). \u00a0You don&#8217;t have to dig through the whole presentation, just page through the graphs that show the growth patterns in the last few years.<\/p>\n<p>Double-digit growth year-over-year creates very profitable marketplaces. \u00a0China has seen this level of growth in internet, specifically broadband, penetration over the last ten years, but the curve is starting to slide. \u00a0Smart companies in China know that user growth over the next ten years will not sustain the numbers that have been possible over the last ten. \u00a0Similarly, worldwide, people are looking at the potential increase in both the smartphone and tablet adoption numbers (and not just potential; other studies have shown that this is an area with &#8220;hot&#8221; consumer interest levels), and the growth dynamics outpace what you can see in any other entertainment space. \u00a0Movies, television, music, no one is seeing double-digit growth in user numbers outside of internet-enabled platforms. \u00a0In fact, is there any major consumer product category that is seeing growth at these levels?<\/p>\n<p>From a sheer size of market perspective, digital entertainment still trails a large variety of markets: health-care, agriculture, hell, even porn. \u00a0But growth is what draws capital, because stable markets may be profitable, but growth is what makes profits into fortunes. \u00a0PC isn&#8217;t dead; consoles are not dead; they&#8217;re not even dying. \u00a0The competition between platform holders in mobile and internet, though, is what&#8217;s going to drive the capital markets for the next decade, or at least until new platforms emerge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s another interesting snapshot on why so much attention is moving into mobile (smartphone + tablet): Mobile Is Eating the World\u00a0(thanks to Paul Stephanouk for the link). \u00a0You don&#8217;t have to dig through the whole presentation, just page through the graphs that show the growth patterns in the last few years. Double-digit growth year-over-year creates &hellip; <a href=\"http:\/\/betterrealities.com\/?p=30\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Growth Attracts Capital<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"_links":{"self":[{"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/posts\/30"}],"collection":[{"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/betterrealities.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30"}],"version-history":[{"count":4,"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/posts\/30\/revisions"}],"predecessor-version":[{"id":34,"href":"http:\/\/betterrealities.com\/index.php?rest_route=\/wp\/v2\/posts\/30\/revisions\/34"}],"wp:attachment":[{"href":"http:\/\/betterrealities.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/betterrealities.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/betterrealities.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}